Bell becomes official partner of the FrancoFolies de Montréal

May 22, 2012

Bell to present the Grande soirée Bell with Robert Charlebois

MONTREAL, May 22, 2012 /CNW Telbec/ - Bell today announced it is the official partner of the FrancoFolies de Montréal, and will offer financial and technological support for the production of the 24th edition of the FrancoFolies from June 7 to 16, 2012.

"Already a long-standing partner of Équipe Spectra through our sponsorships of the Festival international de jazz de Montréal and Montréal en lumière, Bell is pleased to announce our support for the 24th edition of the FrancoFolies," explained Martine Turcotte, Bell's Vice-Chair, Québec. "The FrancoFolies de Montréal is one of the major, not-to-be-missed events in this great city. Bell is proud to support organizations like the FrancoFolies that are developing and promoting Francophone music and Montréal's image at the national and international level."

In addition to providing technological support for the FrancoFolies site and mobile application, Bell is presenting the Grande soirée Bell, the major event celebrating Robert Charlebois, surrounded by 10 musicians, on the outdoor stage of Place des festivals on June 13 at 9:00 p.m.

In 2011 alone, Bell invested more than $20 million in Québec in sponsorships, charitable donations and other partnerships with cultural, sports and community events.

About Bell
Headquartered in Montréal, Bell is Canada's largest communications company, providing consumers and business with solutions to all their communications needs, including Bell Mobility wireless, Bell Internet high-speed, Bell Satellite TV and Bell Fibe TV, Bell Home Phone local and long distance, and Bell Business Markets IP-broadband and information and communications technology (ICT) services. Bell Media is Canada's premier multimedia company with leading assets in television, radio and digital media, including CTV, Canada's #1 television network, and the country's most-watched specialty channels.

The Bell Mental Health Initiative is a multi-year charitable program that promotes mental health across Canada via the Bell Let's Talk anti-stigma campaign and support for community care, research and workplace best practices. To learn more, please visit Bell.ca/LetsTalk.

Bell is wholly owned by BCE Inc. (TSX, NYSE: BCE). For Bell product and service information, please visit Bell.ca. For Bell Media, please visit BellMedia.ca. For BCE corporate information, please visit BCE.ca.

For further information:

Marie-Ève Francoeur
Bell Media Relations
514 391-5263
marie-eve.francoeur@bell.ca
@Bell_News