Bell signs unprecedented media and mobile content agreement with Canada's Olympic Broadcast Media Consortium
Nov 17, 2009
<< Bell customers will benefit from 4,500 hours of 2010 Winter Games programming on Bell Mobility and Bell TV in HD >>
The most ambitious and all-encompassing media package ever assembled in
The Consortium, which is the official Canadian broadcaster of the
For the first time, customers will also be able to access dedicated broadcast feeds from nine competition venues on their mobile phones and through Bell TV. These dedicated mobile venue feeds provide unedited, uninterrupted coverage of the competitions as they take place and are exclusive to Bell customers.
"With Bell, Canadians can truly be ready for the 2010 Winter Games and follow them anytime and anywhere," said Wade Oosterman, President of Bell Mobility and Chief Brand Officer for Bell. "This partnership provides Bell customers with unprecedented access to the Olympic experience, something no other telecommunications company in
Bell Mobility clients will be able to watch exclusive mobile content through live streams and exclusive web video content through the Consortium's mobile sites CTVOlympics.ca and RDSolympiques.ca. With Bell TV HD, subscribers will also be able to experience all of this in high definition, further solidifying Bell's position as the country's leading HD channel provider.
"Today's announcement marks a watershed moment in Canadian media. Together with Bell, we are offering consumers complete control of their Olympic Games experience," said
For the ultimate hockey fan, Bell TV will offer two "player-cams" focusing on individual players for every men's hockey game during the Olympic Winter Games, and will also offer pre-packaged hockey-related content, such as post-game Team
Bell is the exclusive carrier of the Samsung OMNIA II, which is the Official Mobile Device of the
During the 2010 Winter Games, every image seen on television, every story read around the world and every real-time score transmitted will traverse a communications solution designed by Bell. Bell's dedicated 2010 Winter Games network will deliver the Games to
Bell is Canada's largest communications company, providing consumers and business with solutions to all their communications needs, including Bell Mobility wireless, high-speed Bell Internet, Bell TV direct-to-home satellite television,
For further information: For media inquires: Jeff Meerman, Bell Media Relations, (604) 678-7377, email@example.com; Andrea Goldstein, Canada's Olympic Broadcast Media Consortium, (416) 384-7575, firstname.lastname@example.org